Our agency was faced with the task of implementing the original style to build the desired brand positioning. Firstly, the stages of the project's market entry were determined:
Stage 1. Sale of exclusive cosmetic products in the premium segment;
Stage 2. Online store offering its own premium cosmetics brands.
To complete these stages, the identification of a low-competition niche, appropriate branding, and the right marketing strategy are the prerequisites for the success of the entire company.
First of all, we managed to develop a unique design and an adaptive layout for the online store’s website.